Cetelem is the major commercial brand of BNP Paribas Personal Finance
Cetelem, a subsidiary of the BNP Paribas Group, was seeking a fraud solution to reduce fraud in consumer auto loans.
The company selected GBG Instinct to provide a user-friendly, automated and versatile solution.
Cetelem is a subsidiary of the leading global personal finance provider BNP Paribas Personal Finance.
The company provides financial products for auto (car and motorbike) purchased by consumers in Mexico.
The company was looking to reduce and prevent frauds and was seeking a solution that could achieve four objectives:
Working with GBG is quick, easy and safe.
GBG provided GBG Instinct, an automated fraud detection and prevention solution, with user-configurable business rules, automation, scorecard and alert parameters.
GBG Instinct is a fraud detection, risk and compliance management solution that offers the flexibility to upscale with advanced capabilities for a future-proof approach to guard against complex fraud typologies and financial crimes. GBG Instinct delivers a frictionless customer experience across all the company’s sales channels.
GBG was already providing the parent company BNP Paribas Personal Finance with GBG Instinct. It demonstrated its ability to identify and reduce fraud losses for the company in Mexico, with a Proof of Concept trial run project.
Improved productivity for fraud investigation teams with increased levels of automation led to a reduction in losses of 50% between 2019 and 2020.
GBG Instinct delivered significant benefits to enable the company to meet and exceed its objectives, including: